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As Newspapers Have Learned, The New Medium Can’t Mirror The Past

by Bill Oakes | Oct 21, 2013 | Content Management, Content Marketing, Content Strategy, Publishing

AdAge’s James Gross has a very smart article on their site today, should be a must-read for anyone who wants to publish, be it as a marketer, content provider, or brand. As he says in the piece, In Order To Build the Future Systems of Content, Forget the Past,...
What Will You Have For Me Tomorrow?

What Will You Have For Me Tomorrow?

by Bill Oakes | Sep 13, 2013 | Content Marketing, Content Strategy, Publishing

When I was a young photojournalist I proudly showed my new boss a photo  from that day’s assignment. It really was a good shot, and ended up winning awards later, but what I remember most is his remark after taking a look, acknowledging that I really did capture...
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